ASO/ Mobile App Marketer

  • Experience Req. : 1 to 3 yrs

  • Require an ASO Specialist with experience in AppStore presence of iOS & Android apps

Designation: ASO/ Mobile App Marketer
Required Experience: 1-3 Yrs. 
Compensation: As per market norms
Work Location: Gurugram, HR
Notice period: Immediate Joiner/15 Days
No. of Openings: 4-5

Note: Candidate should have worked on Mobile Apps.

We require an Appstore Optimization (ASO) Specialist who have prior experience in managing the AppStore presence of iOS and Android apps and has successfully driven organic discovery and thereby installs using their ASO strategies.

We also require a candidate who can work on Google UAC campaigns and other paid marketing channels that can get us quality installs at minimum CPIs.


Key Responsibilities
- Overall ASO growth strategy using industry-leading tools like Sensor Tower, AppTweak, AppAnnie etc. to optimize keywords, screenshots, ratings + reviews etc.
- Audit and develop internal frameworks, processes and best practices and lead the ASO efforts across the company, for new and existing titles
- Coordinate with design team to develop attractive appstore assets
- Work in close collaboration with the Product, User Acquisition, Analytics teams to tie ASO efforts to quantifiable results like retention, LTV, ROAS.
- Set frameworks for measuring and reporting on ASO campaigns performance, and the impact on the user acquisition funnel and performance
- Constantly monitor and track keyword rank movement and organic performance and make changes in ASO strategy accordingly
- Conduct competitive analysis and research , staying up to date on the competitive landscape

Technical Skills & Components
- A holistic understanding of the appstore ecosystem
- Hands on experience of working on Appstore Connect, Google Playstore, AppRadar/Sensor Tower, Firebase etc.
- An analytical bent of mind and data driven attitude. We are looking for someone who can crunch numbers to find answers and patterns and then communicate them through your ASO strategy.
- Hence, data analysis and comfort with numbers is an important requirement for the job along with knowledge of using Excel
- A keen sense of design is essential. The incumbent should be able to visualize modern creative designs and get them executed by the in-house designers to achieve a high view to install conversion rate.

Android Developer

  • Experience Req. : 1 to 3 yrs

  • Require an Android developer with experience in Java, Kotlin with android studio

Designation: Android Developer
Required Experience: 1 to 3 yrs
Work Location: Gurugram, Haryana
Notice period: 15 days/ 1 Month
No. of Openings: 2

Job Description
  • Strong knowledge of Android SDK, different versions of Android, and how to deal with different screen sizes
  • Familiarity with RESTful and SOAP APIs to connect Android applications to back-end services
  • Strong knowledge of Android UI design principles, patterns, and best practices
  • Experience with offline storage, threading, and performance tuning
  • Ability to design applications around natural user interfaces, such as "touch"
  • Knowledge of the open-source Android ecosystem and the libraries available for common tasks
  • Ability to understand business requirements and translate them into technical requirements
  • Familiarity with cloud message APIs and push notifications
  • A knack for benchmarking and optimization
  • Understanding of Google’s Android design principles and interface guidelines
  • Proficient understanding of code versioning tools, such as Git
  • Familiarity with continuous integration
  • Familiar with Android Animation, Material Animations, etc.
  • Hands on knowledge and understanding over various aspects related with APK and data security.
  • In Depth understanding and Hands on experience in Kotlin.
  • In Depth understanding of Retrofit and Volley, SSL Pinning, ProGuard.
  • Experience on hybrid platform (Flutter).
  • Experience in Third party library/SDK integration.
  • Should have experience in developing multilingual app.
  • Should have experience to release dynamic feature app in play store.

Can't find the right opening?

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